This micro site has been designed specifically to discuss how Direct Insurance offered by Imeriti and Partners Advantage can bring immediate profit to your financial institution bottom line and provide an additional service to your customers.

With our Direct Insurance program, we are able to offer the best life insurance products to your customers without using any of your financial institution staff. Traditionally, credit unions and banks have not offered life insurance to their customers and mortgage holders because the time and energy is high, while the commission income is low. Our Direct Insurance will mail, receive the responses, sell, and process all of the applications while providing your financial institution a portion of the commission income from each sale. Every program has a real opportunity to bring real profit to the bottom line.

Using a financial institutions mortgage department as an example, if only 100 mortgages are processed a month, assuming a 5% closing rate, this program would create an additional $15,000 in profit each year. A program with 500 mortgages a month could produce an additional profit of $75,000 a year.

In addition to the newly realized profit, there are other key benefits:

1. Supplements current financial services programs
2. Provides added value to your customers
3. No additional cost to your financial institution
4. Increases customer loyalty and number of products per customer
5. Creates additional referral opportunities to other departments
6. Reaches customers that rarely interact with your financial institution